Nomothetic Onion
Scratching in Arizona
Turn to the latest edition of the ‘ Journal of Research in Personality ‘ for
an unusual article which focuses on what some might say is the under-researched
field of ‘ eavesdropping. ‘
The eavesdropping ( and its subsequent analysis ) was made possible by a
device called ‘ The
EAR ‘ ( Electronically Activated Recorder ) first developed at
the University of Arizona in 1997 .
In essence, the EAR is a basic audio sampling device ( a recorder ) attached
to individuals via a belt ( or purse ) and which records snippets of sound
every few minutes.
“ Due to its fine meshed sampling (~ 5 data points per hour), it can
reliably capture even low-frequency behaviors such as arguments, self-talk,
or laughter. “
Deceptively simple as the strategy may seem, its use over the last ten years
or so has allowed “ nomothetic as well as idiographic analyses “ of
the individuals and groups concerned.
The latest research for example has demonstrated that perhaps it’s
time to rethink a fundamental assumption about ' person perception ‘
“ . . . and to replace the ‘ peeling an onion ‘ metaphor
of how long it takes to know someone with a ‘ scratching the surface
of the onion ‘ metaphor because ‘ after all, the distinctive
taste of an onion is as marked in its outer layer as it is in the innermost
layer ‘ “
You can read the full
paper here :
؟ ؟ ؟
Also see the results of previous EAR – based research which has enabled
the researchers to go some way towards answering such questions as :
Q. Are Women Really More Talkative Than Men ?
( A. no )
and
Q. Are
Mexicans more or less sociable than Americans ?
( A. more )
30 JUNE 09 comments | permalink | back
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Blending Idioms
For psycholinguisticians: a ‘ Lemma ‘ is an abstract conceptual
form that has been mentally selected for utterance in the early stages of
speech production, but before any sounds are attached to it.
Hard to visualize ( audio-ize ? ) though it is, the concept has recently
been taken a step further by researchers at the University
of Canterbury ( New Zealand ) and the Max Planck Institut für
Psycholinguistik
( Germany ).
With their concept of ‘ SuperLemmas ‘.
The research group concerned themselves with the part which idioms and other
multi-word lexical items (MLIs) play in the processes of speech production.
They
looked in particular at ‘ Slips of the Tongue ‘ with regard
to MLIs. For example when a speaker accidentally mixes up two
commonly used idioms.
To clalrify : “ We then use slips involving irreversible binomials to distinguish
between the predictions of superlemma theory which are supported by slips
involving irreversible binomials and the Cutting and Bock model’s predictions
for slips involving these MLIs which are not. “
The team's investigations trawled up a veritable plethora of
so called ‘ Phrasal
Blends ‘ - for example :
• Going out for a bite of fresh air
• Keep your ear to the grindstone
• Don’t fly off your rocket
• Many things have happened under the bridge
and • A chicken with its hair cut off
Readers will note though that all(?) the examples given in the
research paper are
a blend of just two idioms. So Really Magazine’s suggestion
for further research centres around what we propose to call ‘ PolySuperLemmas ‘ involving
three, four, or more phrasal blends [ and a few Gin
& Tonics ? Ed. ]
Some examples :
• Putting the horse before the bathwater saves nine. [x3]
• Running around like a bag of hammers in a barrel. [x3]
• Look before you rock the goalposts in a month of Sundays. [x4]
Readers' suggestions for further PolySuperLemmas are of course very welcome.
26 JUNE 09
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Unusual patent of the week . . .
Here
Food music
‘ We are the microbes, my friend
And we'll keep dividing
Till the end
We are the microbes
We are the microbes
No time for chlorine
'Cause we are the microbes
In your food . . . ‘
To be sung to the tune of ‘ We are the Champions ‘ [ Mercury.
F. et al. 1977 ]
Back in 1996 Cooperative Extension specialists at the University
of California at Davis decided
to test the idea that re-arranging the lyrics and re-recording famous pop
songs* might be a good way to educate
students, foodservice supervisors and teachers about food hygiene.
The results of the study have now been published, in the latest issue of
the Journal
of Food Science Education
Generally,
it turned out nicely :
“ The use of music parodies to educate about food safety
represents a promising approach that generated enthusiasm
among food safety instructors surveyed in this study. “
However :
“ When asked if they liked the music, a majority of
culinary arts students (59%) said ‘no’."
To find out why, listen to the following tracks : We are the Microbes
I Sprayed it On the Grapevine
You Better Wash Your Hands
and Really Magazine’s fav. ' I can’t believe it’s
not Dire Straits ' . . .
Money for Nothing
* may contain copyright issues
25 JUNE 09
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Gender shock
Are certain objects ‘ Gendered ‘ ? ( see musical instruments
earlier this week ).
Taking an extreme example for contrast - say an electronic
stun gun - would it tend to be considered as more ‘ masculine ’ than ‘ feminine ‘ ? The
answers may be found in a new study, just published in the innovative
journal ‘ Feminist
Criminology ‘.
Researchers from the department of sociology at the University of
Minnesota have
been exploring whether non-lethal weapons manufacturers might tend to use
marketing appeals adapted to suit a hegemonic masculine police subculture.
“ Although nonlethal weapons are designed to decrease brutality, the
brutal aspects of police work have become an important defining characteristic
of the hypermasculinity that is so essential to the police habitus. “
Thus the stun gun is, in the main, designed and marketed with the übertoughguy
( goodguy ) firmly in mind.
One of the main manufacturers appears to be ahead of the game though – for
they produce not only the hyper masculine ruggedized and battle hardened X26C ,
but also the sleek and rather ladylike C2 available
in pink. ( Note ; the leopard-skin print version mentioned in the university
study appears to have been discontinued
)
Read the full paper here :
24 JUNE 09
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The Dismal Amusing
Trade
If you were thinking of a list of services which could be ‘ commodified ‘ then
perhaps the funeral industry might not be the first to spring to mind.
Though that is exactly what seems to be happening, at least according to
a research article in the latest issue of the journal ‘ Critical
Sociology ‘.
The author points to the standardisation of the relevant products and services,
and even uses the unlikely term ‘ McDeath ‘ to emphasise
the point.
Showing too that :
“ amusement is beginning to impact the operations of the funeral industry. “
For, incongruous as it may seem :
“ amusement aids the stabilization of capitalizing forces and their
requisite expansion by creating the possibility of new products, new markets,
and, most importantly, new consumers. “
As an example, the paper links to
this service provider.
Demonstrating that :
“ if death … can be re-figured into something that can contribute
to an amusement culture, then perhaps capital can transform most anything
into an amusement of one kind or another. “
The
paper is ‘ subscribers
only ‘, but a previous version of the dissertation is available
here : [ downoad caution : 278 page
.pdf ]
؟ ؟ ؟
Also see :
The upcoming National
Funeral Directors Association ‘ Leadership ‘ Conference.
which runs July 26-29, 2009, Chateau on the Lake Resort, Branson, Missouri
options include a shopping and wine tasting tour, a lake cruise, a golf
tour, and an evening at the ballpark.
23 JUNE 09
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Query By Tapping
A
musical
search engine.
Really Magazine tried it out with the surely unmistakable rhythm
of the Lone
Ranger Theme Gioachino Rossini’s William Tell
Overture – but the engine
found Wolfgang Amadeus Mozart’s String quartet No. 18 in A instead.
We probably tapped wrong.
22 JUNE 09 ( late edition )
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IGAs in NY
Q. What do girls play ?
A. Flutes, violins, and clarinets
Q. And what do boys play ?
A. Drums, trumpets, and trombones.
At least that has been the traditional state-of-affairs in some North American
music schools over recent years. The question is, are things changing ?
The answer is, yes they are.
According to new
research just published in the Journal of Research
in Music Education, Instrument / Gender Associations (IGAs)
have become less distinct over the last thirty years or so ( at least in
New
York ).
There are almost certainly wider implications to be drawn from these findings,
but Really
Magazine is
as yet uncertain as to what they are.
؟ ؟ ؟
Further reading :
This study by Griswold
and Chroback ( 1981 ) which found that the musical instruments’ gender
association continuum tends to play out like this [ most ladylike first
] :
Harp, flute, piccolo, glockenspiel, cello, violin, clarinet, piano, french
horn, oboe, guitar, cymbal, saxophone, bass drum, trumpet, string bass, tuba.

22 JUNE 09
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Banned
so don’t miss
In the last week of September, the American Library Association (ALA)
traditionally fires up its ‘ Banned
Book Week ‘.
This year it will run from September 26th until October 3rd, 2009. Of course
the ALA hasn’t published its list of the most-banned books of 2009
yet, but here is a look at last
year’s.
When the most banned book in the US was ‘ And Tango Makes Three ‘ a
children’s book about two male penguins caring for an orphaned egg.
*
Although some of the details of book bannings - and burnings - have been
lost in the mists of time ( for the practice goes back at least 300 years
in the US ) the
ALA has built up a truly impressive compendium of recently banned
books. Which, in hindsight, can be absolutely relied upon to identify the
must-read
classics for both literary scholars and booklovers alike.
Some examples : ( no particular order )
The Great Gatsby
F. Scott Fitzgerald
1984
George Orwell
Catcher in the Rye
J.D. Salinger
The Lord of the Flies
William Golding
The Grapes of Wrath
John Steinbeck
Beloved
Toni Morrison
The Color Purple
Alice Walker
Gone with the Wind
Margaret Mitchell
Ulysses
James Joyce
Of Mice and Men
John Steinbeck
Catch-22
Joseph Heller
Brave New World
Aldous Huxley
Huckleberry Finn
Mark Twain
And the most banned book-series of all time ?
Harry Potter
J.K. Rowling
( prohibited in various states for ‘glorifying wizardry and sorcery ‘.
)
؟ ؟ ؟
More examples here :
* Life imitates art here :
19 JUNE 09
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Perceptions in California
The Institute of Environmental Quality, San Francisco, California
has just
published the results of its study into Shape
and Spaciousness.
Two
experiments involving 109 participants ( students ? ) set out to determine
how people judge horizontal
area, and
aspect-ratios of building recesses, with regard to the perceived spaciousness
of city streets.
Both simulation protocols generated the same conclusions.
“ The most important factor in judged spaciousness was horizontal
area. Larger areas were judged as being more spacious. “
The Institute has
its own website, where previous its research papers are published, for example this
one - which looked at the perceived threat-levels associated with images
of different animals - ranging from small, warm, fuzzy mammals (
bunny, sleeping kitty cat, baby harp seal etc ) as compared to monsters
( dragons, ogres, gargoyles etc etc )
“ Findings indicate that monsters are much scarier than mammals “
18 JUNE 09
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Motley faculties ?
The concept of ‘ The
Licensed Fool ‘ – a bufoon-like and yet
highly-valued individual employed by the medieval aristocracy, whose
role was to speak
frankly
on controversial
issues in
a way in which anyone else would
have been severely punished for – is sadly missing from modern society.
Or is it ?
A study paper from the Department of Management and Marketing, at the University
of Cork, Ireland, is published in the latest issue of the journal ‘ Organization ‘.
Pointing out that The Fool might be alive and well – not in the form
of a person, but instead in the guise of high level academic organizations.
Bluntly put :
“ . . . the University acts and has a role akin to the Fool in the
medieval royal court. “
The
study was previously presented at the 2008 conference of the European
Group for Organizational Studies ( EGOS ), amongst a selection of other intriguing
papers such as :
• ‘ Glumness, unintentional humor, and bullshitting in the
identity-work of management and organization scholars ‘
• ‘ Bullshiting in the making: Humour and violence in a
context of organisational change ‘
and
• ‘ Nonsense and bullshit in corporate and political discourse: A semiotic
analysis '
17 JUNE 09
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Ridding postponement.
An update on the 2005 research project from Sheffield University , UK,
which was the first (?) to define the practice of ‘ Ridding ’ (
getting rid of things ).
Now the same research team has gone a step further with in an in-depth study
of ways that are employed to counter postpone ridding.
For consumers in and around Sheffield can, and do, repair things. Or at
least try to.
The research article follows the stories of three consumer objects to show
that :
“ ordinary consumer objects are continually becoming in the course
of their lives in the home and that practices of object maintenance are central
to this becoming. “
The team have discovered that repairs and maintenance – cleaning,
wiping, polishing etc – go quite some way towards sustaining this becomingness.
But things do not always go according to plan of course, sometimes repairs
fail - highlighting the importance of consumer competences ( and incompetences
).
In short :
“ The success or failure of object maintenance
is shown to have profound consequences for the social lives of consumer objects. “
The research is published in the latest edition of the Journal of Consumer
Culture.
16 JUNE 09
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Does one ‘ own ‘ one’s
body ?
This tricky question has been testing philosophers for centuries, but has
come under stronger scrutiny in the last sixty years or so with observations
by Quigley M. , Honoré A.M. , and of course Wittgenstein
L. .
Though appearing initially to have, on the surface, a very straightforward
and common-sense answer, there are, on deeper investigation, many puzzling
factors.
For example, we may ‘own’ a house, but that does not give us
the right ( according to the law of most countries ) to do absolutely anything
we wish to it.
And then there are the differences between ‘ owning ‘ and ‘ possessing ‘.
We could own shares in General Motors but may never have set eyes on them.
Happily, the full range of enigmas may have been finally deciphered and
perhaps even set to rest by an article from the School of Law and Social
Sciences, at the Glasgow Caledonian University, Scotland.
In which the author comes to this reassuring
conclusion :
“ It is possible but not certain that we could and should think of
our bodies as property and consider ourselves to be the owners of our own
ones. However, it does not matter. Nothing of significance hangs on the issue. “
Bearing in mind all the previous hard work which has gone into answering
this tricky question, the results may come as disappointing to some - but,
as Ludwig
Wittgenstein himself once put it :
" A man will be imprisoned in a room with a door that's unlocked
and opens inwards; as long as it does not occur to him to pull rather than
push. "
The article ' Property, Bodies and Wittgenstien ' can be found here in
the latest (2009) issue of The Open Ethics Journal.
15 JUNE 09
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New(ish) word
of the day
Chatup mismatch
There haven’t been all that many research projects examining ‘ Chat-up
Lines ‘.
Perhaps that’s why, until now, a serious mismatch between ladies’ and
gentlemens’ expectations of what constitutes a good chat-up line has
been overlooked.
A new study from the Department of Psychology, at Bucknell University, US,
just published in the journal Personality and Individual
Differences,
found that 70 subjects ( students ? ) split into two very distinct groups
( in terms of their chat-up preferences ) and the two groups were male and
female.
The mismatches became obvious when the team discovered that the women thought
that a subtle approach was best - believing that their giving out of a phone
number would be considered as crass - whereas it was in fact just what the
men wanted ( or, at least, number 2 on the list ) . . .
See here
12 JUNE 09
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So and Well in Hong Kong
Sometimes the smaller and simpler an entity is, the more enigmatic it becomes.
Thus examining in detail, say, two-letter discourse
particles, for possible meanings uses and nuances is often a much more
difficult task than many might imagine.
See the latest issue of the journal ‘ Discourse
Studies for the most up to date analysis of one of the most
frequently occurring - and yet often overlooked discourse particles - ‘ So ‘.
Although the research has more solidly pinned down the use of ‘So ‘ than
have previous studies, ( at least in Hong Kong ) there is still more work
to be done. Indeed, perhaps it is because ‘ So ‘ is
so very widespread, ubiquitous and often overlooked that the study may have
thrown up even more questions :
“ . . . the full range of functions realized by so as a discourse
particle cannot be determined without taking into account the wide range
of communicative events in which the particle is used. “
؟ ؟ ؟
Also see ; ( from the same author ) ‘ The
use of 'well' as
a discourse particle in talk shows ‘
and also see too : ( from Really Magazine last month ) Enigmatic
phatics
10 JUNE 09
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Coming to some strawberries near you
C56H108O30
Readers who are chemists will no doubt recognise the formula for
Hydroxypropylmethylcellulose
HPMC is a cellulose ether, derived from alkali-treated cellulose ( typically
from wood pulp ) that is reacted with methyl chloride and propylene oxide
to produce a viscoelastic polymer that has been likened to a ‘ vegetable
gelatin ‘.
The question is whether it might be a good idea to add it to whipped cream
?
Chemists at the
College of Light Industry and Food Sciences, South China University
of Technology, Guangzhou , the
College of Food Science, Biotechnology and Environmental Engineering,
Zhejiang Gongshang University, Hangzhou and the
South China Botanical Garden, The Chinese Academy of Sciences, Guangzhou
,
Believe that the answer may be yes.
Because in tests, the firmness, cohesiveness, consistency and viscosity
of whipped cream were all measurably improved with a dose of HPMC.
The work will be published in a future edition of Food Hydrocolloids
؟ ؟ ؟ Note : HPMC also has applications in
Tile adhesives
Cement renders
Gypsum products
Pharmaceutical capsules
Paints and coatings
Cosmetics
Detergents & cleaners
08 JUNE 09
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Shocking headline of the day
.
. . here (
as rendered by our free and exclusive 2Xlation service
)
05 JUNE 09 ( midday edition ) comments | permalink | back
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Countering the tendency to underexaggerate
“ Not everyone is born an entrepreneurial genius or with a silver
spoon in their mouth “
explains psychologist Talbot Sleight at a recent booklaunch in central London.
“ So to get somewhere in life they need something else,
an unadorned proven strategic technique which really works. “
So says the publisher’s press
release for
a new book detailing in practical terms how those whom the authors
call ‘ Core
Disadvantaged Nonbelligerents ’
might be able to make it to the very top, with the aid of a simple
technique . . .

‘ Shout your way to the top – a practical guide to
effective belligerency ‘ is launched by AyT Publishing, July
2009, hardback, priced $79.
05 JUNE 09
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Raising questions
Turn to the latest issue of the journal ‘ Language and Speech ‘ for
an update into
the ongoing scientific study of eyebrow movements.
The French research team used an ‘ Automatic Movement-Acquisition
System ‘ ( hooked up to the eyebrows of the experimentees ) and recordings
of their vocal interactions, to try to more accurately pin down the raison
d'être behind eyebrow kinetics.
“ These findings suggest that rapid eyebrow movements are mainly linked
to motivation and the intention to communicate, and may also act as a focus
marker in speech. “
The work follows on from earlier
studies ( 1996 ) by ( broadly ) the same
team which, although groundbreaking with regard to eyebrow signalling and ‘ scowl
detection ‘ in general, flagged some doubts regarding the solidity
of our understanding about their movements.
For although the results from that preliminary study were encouraging – finding
for example that left eyebrow movements were more common than those
of the right eyebrow ( at least within a small sample of French
students ) – many
questions were also raised :
“ Note also that 38% of the eyebrow movements were produced while
the subject was not speaking. “ [ our italics ]
؟ ؟ ؟
Suggestion for future research.
• Shrugging dynamics
04 JUNE 09
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It’s the future stupid.
Professor Mark Kingwell, Professor of Philosophy at the University of Toronto,
Canada, believes we are too smart for our own good.
In a recent opinion
piece for The Globe and Mail he alerts us to an uncomfortable
scenario :
“ Being smart turns out to be a dumb idea. “
Pointing out that the inherent smartness of the human race has so far produced
WMDs, sophisticated forms of torture, and hedge funds.
In other words :
“ Human intelligence has become counter-adaptive. “
He does provide a solution though :
“ Let's actively punish the clever and reward the slow and unambitious. “
Interesting though the professor’s proposal is, his essay misses the
disturbing point that an even dumber future-population would be even easier
to manipulate - by anyone who is smart enough ( and lucky enough ) to be
able to inveigle themselves into a position of full scale political power.
Any machiavellian power group worth their salt ( whether heavily disguised
as democratic or otherwise ) knows that they educate the population at their
peril.
03 JUNE 09
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Compucompositions
“ Music generation is a complex task even for
human beings. “ point
out the authors of a
paper in the latest edition of the journal Expert Systems with Applications.
The Spanish research team have created their own computer algorithm called
Inmamusys – which generates original composer-free ( and therefore
royalty-free ) music on demand.
Computer generated music is not new of course, having been under investigation
and production at labs such as Ircam in
Paris, and many others, for more than five decades – but
this ( may be ) the first computer composition suite to make use of Nonconvex
Fuzzy Cardinality.
Puzzlingly, although the story has been widely press-released ,
Really Magazine has not been able to track down a single audio example
of the new programme's creations . . .
However :
“ The system has been successfully tested by asking several people
to match compositions with suggested emotions. “
[ if anyone can find an online example, please let
us know Ed . ]
02 JUNE 09
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The jury is back
“
We hypothesized that levels of respirable suspended particles, an important
marker of secondhand smoke, would be significantly lower in smoke-free Irish
pubs than in pubs that allowed smoking.”
To verify the hypothesis, tests were carried out in 128 ‘ Irish pubs ‘ in
15 countries across the world. Some smoking, some non-smoking,
The results were clear - the hypothesis was verified with an almost unprecedented
level of credibleness :
“ Overall, the level of air pollution inside smoke-free Irish pubs was
93% lower than the level found in pubs where smoking was permitted. “
full report here:
01 JUNE 09
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OCT in Foggia
Investigators at the University of Foggia, Italy, recently turned
to the possibilities offered by a DMA ( Dynamic Mechanical Analyser ) to demystify
various parameters regarding the OCT ( Optimal Cooking Time ) of
spaghetti.
Would different cooking times affect the mechanical properties ( e.g. tenacity,
and elongation-at-break ) of the cooked pasta ?
“
Results highlight that the mechanical parameters are related with the OCT
for all investigated spaghetti samples. “
The
research article will appear in a future edition of the Journal of Food
Engineering
؟ ؟ ؟
Also see :
A previous Really Magazine article from 2005 ' Why
3 ? '
28 MAY 09
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TMT in trendy sunglasses
Every political ‘ leader ‘ with more than three neurones knows
that they can very significantly boost their own popularity by encouraging
their subject population to be afraid of something. It took a while, but
over the past 30 years or so, a new field of research - Terror
Management Theory (TMT) has emerged.
As the TMT dept. at the University of Missouri-Columbia puts it :
“ The basic gist of the theory is that humans are motivated to quell
the potential for terror inherent in the human awareness of vulnerability
and mortality by investing in cultural belief systems (or worldviews) that
imbue life with meaning, and the individuals who subscribe to them with significance
(or self-esteem). “
If it wasn’t scary enough to know that various political think-tanks
now tap into and utilise TMT resources quantified and refined in academia – then
imagine what life would be like it the ad. agencies got a hold of it.
They already have.
A
study published
earlier this year describes two experiments, showing how
“ . . . researchers manipulated death anxiety by having participants
consider their own deaths in detail. In both studies, participants rated
their degree of connection to a variety of products including cars, microwaves,
jeans, cell phones, MP3 players, and sunglasses. “
The results ?
“ individuals form strong connections to their brands as a response
to existential insecurity. “
Really Magazine has not yet been able to determine if any ad agencies
have actually made use of the findings – but weapons of
mass deception, once discovered, will oneday surely be deployed.
؟ ؟ ؟
Note :
The University of Missouri-Columbia provides online various yardsticks by
which ( they believe ) you can measure your own levels of ‘ terror-prone-ness ’
These include humanistic and creaturely essays, a word search puzzle,
pro- and anti-American essays, and an excerpt from a
scary story by Albert Camus.
( All
here - .doc format )
Remembering, as Albert himself once put it
" At any street corner the feeling of absurdity can strike
any man in the face. "
26 MAY 09
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Trying to learn something difficult ?
If so, you may be interested in a new technique recently discovered at the Department
of Social and Cultural Psychology, Behavioural Science Institute, Radboud
University Nijmegen, in the Netherlands.
Researchers asked a group of participants ( students ? ) to undergo a batch
of semi-gruelling cognitive tests whilst at the same time engaging in various
form of ‘ body locomotion ‘ ( involving stepping forwards, backwards
or sideways )
The results were significant – and, to some, perhaps surprising, too
:
“ . . . stepping backward significantly enhanced cognitive performance
compared to stepping forward or sideways. “
The team go on to recommend a disarmingly simple strategy :
“ Thus, whenever you encounter a difficult situation, stepping backward
may boost your capability to deal with it effectively. “
Intriguing though the new discovery is, Really magazine is concerned about
how the strategy might work in the real world. University lectures might
have to be conducted in very large arenas – say for example, the college
sports grounds – and the students may also need binoculars.
The research is published in the latest issue of the journal Psychological
Science
You can also read a full copy here :
25 MAY 09
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!
They appear in (almost) every newspaper, on (almost) every TV channel, on
(almost) every radio station, and in (almost) every www news-site, (almost)
every day.
And yet they have been all-but-ignored in the annals of academic research.
Media hypes.
Now, the Department of Political Science and Public Management at the University
of Southern Denmark has undertaken one of the very few studies into hyping
- monitoring Danish media outlets over a period of five years.
The research
paper, published in the latest issue of the European Journal
of Communication points out, somewhat obviously, that :
“ . . . not every event has the potential to trigger a media hype:
it must, of course, satisfy the general news values, but should also contain
some violation of norms, be suitable for public debate and, finally, it must
be possible for the media to cover the event from a variety of perspectives. “
But the team also discovered some more unusual aspects of hype dynamics
:
“ They last approximately three weeks and come in several, usually
three, waves of decreasing intensity. “
Hopefully, the new insights will help readers, viewers and listeners to ‘ spot-the-hype ‘ amongst
the ‘ real ‘ news. A far from easy task given :
• The very high levels of professionalism of the PR agencies employed
at the public’s expense by governments, pressure groups, and businesses.
• The exceptionally rewarding fees which they receive to covertly
place, manipulate and sometimes even create ‘ news ‘ stories
in almost every genre.
• The thought-free amoral complicity of chronically underfunded cut’n’paste
mass media outlets.
Here is today’s helping - play spot-the-hype amongst
the ‘ real ‘ news.
[1]
[2]
[3]
[4]
[5] [6]
21 MAY 09
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Enigmatic phatics
‘ In linguistics, a Discourse Marker is a word or phrase
that is relatively syntax-independent, does not have a particular grammatical
function, and
does not change the meaning of an utterance. ‘ [ source wikipedia ]
Take, for example ‘ Oh ’.
Broadly speaking, it’s perhaps fair to say that there has not been
a great deal of academic research regarding this discourse marker in particular,
nevertheless, a new paper, just published in the Journal
of Sociolinguistics,
examines ‘ Oh ’ in great detail, apparently going quite
some way towards pinning down its varied applications. For example, ‘ Oh ’ is
identified as being able ‘ to serve to signal a speaker’s
stance towards quoted material.’
Yet, on the other hand, in some senses ‘ Oh ‘ still
remains somewhat mysterious, for there are very many possible meanings of ‘ Oh ‘ -
dependant, for instance, on the intonation, that is to say on its variant
musical ‘ pitch ’. ( Though this aspect is not tackled in the
new paper.)
Nevertheless, broadly speaking by and large it has to be said that ‘ Oh ‘ is
now considerably more delineated than it was previously. Moreover, that’s
to say, in other words, as a result, the new paper illustrates, in conclusion
:
“ . . . how Bakhtin's (1984) notions of uni-directional and vari-directional
double voicing articulate with information display and evaluation functions
of oh identified by Schiffrin (1987), suggesting that oh (when occurring
as a preface to constructed dialogue), works both to display and evaluate
quoted material for the purposes of identity construction in interaction. “
؟ ؟ ؟
Anyway, to continue, there are many online sources for readers who may
be interested in the possible meanings of ‘ Oh ‘ .
But there are perhaps no better places to look than in this 2007 paper from
the Catalan
Journal of Linguistics
‘ The
translation of oh in a corpus of dubbed sitcoms ‘
Where the author takes the trouble to list a great many of its possible
functions, noting, for example, that it can flag :
Pain, disappointment, surprise, pity, admiration, annoyance, phatic*-agreement,
or phatic*-disagreement, to name but a few.
* Note for non-linguists :
Phatic is an adjective
(of language) used for general social interaction rather than to convey
specific meaning, e.g. ' Nice morning,
isn’t it
squire ? ' or ‘ Gor-luv-a-duck ‘.
20 MAY 09
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Gripping mate research
Of the many criteria which women might use to choose a mate, one ( according
to the Department of Sociobiology and Anthropology, at the Institute
of Zoology and Anthropology, University of Göttingen, Germany )
is a male’s
dancing ability.
The university have taken their hunch a step further though, for they
have discovered a previously unknown link between females’ ratings
of males' dancing abilities, correlated with the males’ ‘ Hand
Grip Strength ‘
Perhaps in the future Hand Grip Strength (HGS) tests may oneday
assist in the difficult choices involved in choosing a partner ( dancing
and/or
amorous ) ?
More details here :
؟ ؟ ؟
The university is also conducting an [ online / scientific* ] test -
in which anyone is encouraged to participate, into ‘ Body Height
Preferences ‘.
It will ask you some probing questions – and enquires into your male
/ female height preferences – both for stable relationships and ‘ affairs ‘ (
one-night-stands ).
* Isn’t that an oxymoron ? Ed.
19 MAY 09
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Lack of bullseyes.
The much vaunted Wolfram|Alpha search engine – has a stated
goal :
“.
. . to make all systematic knowledge immediately computable and accessible
to
everyone “
and it has been launched.
Although the engine already ‘ knows’ “ 10+
trillion of pieces of data “ it is of course still in
its ‘ learning
phase ‘ at
the moment – and our initial ( completely non-scientific ) tests show
that it still has quite a bit to learn.
We started searching for something about as commonplace as you can get.
• Search results
for “ y-fronts ” “ Wolfram|Alpha
isn't sure what to do with your input.- Did you mean: toronto “ *
Wondering if perhaps the field of underwear identification is perhaps ‘ off
genre‘ ( after all the company is backed and fronted by the distinguished
mathematician, scientist, inventor, author, business leader, and Old
Etonian - Stephen
Wolfram ) we tried a mathematical query instead - and looked for “ one
of the oldest unsolved problems in number theory and in all of mathematics.
" [ source : Wikipedia ] .
. . we asked about Goldbach's
Conjecture
• Results : " Wolfram|Alpha isn't sure what to do with your input. "
More puzzling still, the engine doesn't even seem to be aware of it's own
existence - we tried the organisation's logo strapline ‘ Computational
Knowledge Engine ‘
• Results : " Wolfram|Alpha isn't sure
what to do with your input. "
We did have a little more luck though when we turned to physics – for
the engine has heard of the famous ‘ Pitch
Drop Experiment ‘ - but the outcome was still highly enigmatic
- for the results page reveals the very first ‘ Reverse
Search Engine ‘ that Really
Magazine has ever encountered - asking us if we know
anything about it . . .
* Note :
If anyone knows what cyber-semantic knowledge-mapped entanglements
the two entities might have ( however loose ), please let us know, many
thanks Ed.
18 MAY 09 ( late edition )
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Bullseyes
“ . . . there is little research on the relationship between EW and
temperament. “
The abbreviation EW in this case means ‘ Eye White ‘ and the
eyes in question belong to domesticated cattle.
Is it really possible to gauge the animal’s temperament just by the
amount of eye-white it habitually shows ? Can things really be that simple
?
According to the latest research, just published in the ‘ Journal
of Animal Science ‘ the answer is a definite probably.
( Though countryside ramblers should note that this easy visual test - which
can be of course be performed ad.hoc. from quite some distance - doesn’t
seem to work so well for bulls . . . )
18 MAY 09
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Book of the month
Computer-related vision problems, shown in the starkest of ways here
Press-release of the month.
The Optimum Population Trust ( Patron Sir David
Attenborough ) finally pins down underlying root
causes of overpopulation
. . .
16 MAY 09
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The math(s) of (some) fraud
In the recent past, some spectacularly large examples of ‘creative’ corporate
accounting have come to light. But, until now, there has been very little
scientific analysis of the cost/benefits of fraudulent accounting within
a firm.
Now the situation has been rectified - and quantified - with the publication
of
‘ The Economics of Fraudulent Accounting ‘
in the latest issue of ‘ The Review of Financial Studies ‘.
The authors have constructed a highly complex mathematical model which has
identified the following broad trends :
“ We show that during periods of suspicious accounting,
firms hire and invest excessively, while managers exercise options. “ *
our italics
The authors point out that the situation is ( sometimes) reversible however – for
if the mismanagement and misappropriation is detected early enough – and
made public – things
can ( sometimes) improve . . .
“ When the misreporting is detected, firms shed labor and capital
and productivity improves. “
Perhaps future research could focus on the benefits accrued by the fraudulent
individuals concerned rather than the entire firm itself ?
Especially in cases where the fraud goes completely undetected – dare
we guess the majority ?
Then we will have the full picture.
Read the full paper here :
* i.e. pocket money
15 MAY 09 comments | permalink | back
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